#KeepingCRESocial by Sarah Malcolm: Take Your Social Media Back to School


It’s back-to-school time for the kids! While they may think learning happens from August to May, we content marketing professionals know learning never stops. Check out these great networking events where you can expand your social media marketing chops.


September 03-06, 2018

Boston, MA

Thousands of marketing publishing benefit from over 300 breakout sessions during the INBOUND conference, hosted by HubSpot. The conference gathers people passionate about marketing and delighting customers in “an inbound way.” The keynote speakers are top-notch, with 2018 including best-selling author Deepak Chopra, WeWork’s Chief Brand Officer Julie Rice, and GE’s former Vice-Chair Beth Comstock, to name a few.

Content Marketing World

September 4-7, 2018

Cleveland, OH

Billed as the largest content event, the Content Marketing World Conference and Expo aims to inspire content marketers and provide ample networking opportunities. The 120 workshops and presentations cover demand generation, AI application, content strategy, and more. Tina Fey is 2018’s keynote speaker.

Digital & Content Marketing Summit

September 13-14, 2018

San Francisco, CA

Learn the latest digital trends from leaders in social media and digital publishing. The 2018 summit include marketing leaders from Uber, NPR, Amazon, and more. The MarTech Showcase highlights advances in Augmented Reality, Virtual Reality, and Artificial Intelligence for the digital storytelling experience. The Innovation Enterprise hosts these digital publishing summits throughout the year around the globe.

Affiliate Summit West

January 6-9, 2019

Las Vegas, NV

Affiliate offers summits around the globe, but the West summit in January will draw around 6,000 digital marketing professionals. These include online publishers, bloggers, media owners, advertisers, agencies, and others in the business looking for the cutting-edge in digital marketing. New in 2019 will be seminars on the exhibition floor. These short presentations deliver actionable content. Other features include the marketplace, networking zone, and access to online tools.

Modern Customer Experience



Oracle hosts the Modern Customer Experience conference to educate sales and marketers interested in delivering world-class customer experiences on hot tech topics like AI and IoT. Over 5,000 professionals attended the 2018 conference, which delivered over 300 sessions. The marketing track had sessions like “Test, Personalize, Convert!” and “‘Mobile-First’ is Now ‘Mobile-Always.’”

Social Media Marketing World

March 20-22, 2019

San Diego, CA

An extensive conference attended by thousands of social media marketers and influencers every year. Social Media Examiner produces a conference packed with expert speakers workshopping everything from Facebook to YouTube to analytics. It includes extensive networking opportunities, professional development, and access to recordings of every session.  

The Marketing Nation Summit

October 21-24, 2019

Las Vegas, NV

Some of the industry’s brightest minds gather to share knowledge from marketing peers all over the globe at this summit organized by Marketo. The summit’s University Day presents demonstrations and workshops from Marketo experts. Tracks range from beginners to advanced markets looking to sharpen skills. Keynote speakers include Marketo CEOs, Diane Greene, CEO of Google Cloud, Jamie Foxx, and Jonathan Mildenhall, former CMO of Airbnb.

The social media world changes rapidly, which is why it’s vital to keep learning. When in doubt, talk to an expert about your social media strategy and what tweaks will bring in the results you seek.

Need help with your social media strategy?

Contact Jen@thenewsfunnel.com to learn more. We manage some of the BIGGEST brand’s social media in CRE and more importantly WE GET RESULTS. Can I get an AMEN!?

If you are interested in booking Sarah Malcolm as a speaker feel free to reach out directly at sarah@thenewsfunnel.com.

Don't be shy, let's connect:


Twitter: @mrssarahmalcolm


To read more #KeepingCRESocial posts, click here.